Direct to Garment Printing Market

The Direct to Garment Printing Market is experiencing rapid growth as the demand for customized apparel and textile printing continues to rise. Direct to garment (DTG), a digital printing method, allows full-color, high-quality designs to be directly printed onto garments. It offers versatility and customization for both businesses and consumers.

The global market for direct-to-garment printing is anticipated to grow from a value of US$ 822.1 million in 2022 to US$ 1,820.1 million by 2032 at a CAGR of 8.3%.  Direct-to-garment is the primary driver of growth.

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Important Points

  1. DTG printing is growing in demand. The popularity of customized clothing and promotional apparel has increased. Demand for custom-printed apparel is increasing, whether it’s from small business or large-scale manufacturers.
  2. DTG Printing is High-Quality: DTG offers exceptional print with fine details, vibrant colours, and a soft touch on the fabric. It is ideal for printing intricate designs, photos, and graphics onto a variety of textiles.
  3. DTG printing is cost-effective and efficient. It eliminates the need to screen set up and order minimums associated with traditional methods of printing. The cost of small print runs is reduced because there aren’t any additional setup costs and no restrictions on the design variations.
  4. DTG Printing is an environmentally-friendly printing solution. Water-based inks, which are free of harmful chemicals and reduce the impact on the planet, are used.
  5. Market Expansion. The DTG printing industry is growing as new technologies continue to improve print quality, speed and reliability. In addition, the growth of ecommerce and custom printing online is fueling the market.

The Direct to Garment Printing market is primarily driven by the increasing demand for personalized apparel, high quality printing, cost-effective options, sustainability and technological advances. DTG is set to grow in the future as consumers and businesses alike seek unique, customized clothing.

Direct to garment printing is a common application that uses environmentally friendly and natural water-based inks. Direct-to-garment solution providers may be looking for eco-friendly alternatives to plastisol for printing solutions, which will increase the demand for the direct-to garment printing market.

Direct to Garment Printing Market Dynamics

The millennial generation is the key factor driving the growth of direct to garment printing. Direct to garment printing will be positively impacted by their preference for digitally printed apparel and graphically designed tee-shirts. Changing buying habits have led to a rise in popularity for the latest textile designs. The e-commerce market has increased the demand from brand owners for direct to apparel printing solutions. It also has an impact on the direct to clothing printing market offline. Direct-to-garment market demand has also been boosted by attributes like heat transfer, digital printing at a lower cost, growth in the apparel industry, and advancements in graphic design and fashion.

Direct-to-garment is a popular choice among printing service providers due to its robust demand and good margins in segments such garment decoration and customization.

Recent developments have seen major printing companies adopting this trend. Epson debuted in January 2020 its first industrial direct to garment printer that leverages bulk ink packs system and dual-print head technology. This provides remarkably low cost ink and minimal waste. In the next few years, the printed textile market will see a tremendous increase in growth. This is due to the new printing technologies that are enabling the market to grow.

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Direct to Garment Printing Market – Regional Outlook

Asia Pacific will grow its share of the direct-to garment printing market due to the growth opportunities brought about by e-commerce, and fashion awareness among emerging markets such as India.

The global direct-to garment printing market is highly fragmented and has many players. Direct-to-garment printing has become highly competitive due to the large number of players on the market. In the Asia Pacific region, Europe and North America, there is a concentration of major players. Direct-to-garment market demand is predicted to grow due to the varying consumer preferences across the region.

Direct to Garment Printing Market – Key Players

The main players in direct-to garment printing are:

Mimaki  Engineering Co Ltd
ROQ International
Sawgrass Technologies Inc
Seiko Epson Corporation
The M&R Companies
Durst Group
Kornit Digital Ltd
Aeoon Technologies GMBH
ColDesi Inc
Electronics for Imaging Inc
Stork Prints B.V.
Scalable Press
Direct to Garment Printing Services
Print Aura
Contract DTG

The report contains first-hand industry information, quantitative and qualitative assessments from industry analysts, and inputs by industry experts, as well as industry participants throughout the value chain. The report offers an in depth analysis of market trends and macroeconomic indicators. It also includes governing factors, as well as market attractiveness by segment. The report maps out the qualitative impact of different market factors on various segments and geographical areas.

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Regional Analysis Includes

North America
Latin America
South Asia
East Asia
Middle East & Africa (MEA)


Direct-to-garment market segmentation is based on substrate, use, and ink.


You can also find out more about Other

Use of inks

HSA (High solid acrylic)
RFU (Ready for Use)
You can also find out more about Other

By end-use

Clothing and apparel
Other (Display)

Highlights of the Reports

An overview of the parent markets

Market dynamics for coated direct-to -garment printing in the industry

In-depth direct-to-garment printing market segmentation

Market size in terms of volume, value and historical data

Direct-to-garment market trends and developments

Competitive landscape

Products and strategies for key players

Geographical areas with potential growth and niche segments

Market performance: A neutral view

Players must know the information they need to enhance and sustain their market position

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