Worldwide Shipments of Industrial Printers Were Lower in Q4 and the Full Year 2022, According to IDC Tracker


NEEDHAM, Mass. March 15, 2023 – Worldwide shipments of industrial printers declined 11.6% year over year to 78,500 units in the fourth quarter of 2022 (4Q22), according to results from the International Data Corporation (IDC) Worldwide Quarterly Industrial Printer Tracker. The full-year results for 2022 showed a decrease in shipments of 12.9%, compared with 2021.

Tim Greene, IDC’s research director for Hardcopy Solutions, stated that “the fourth quarter was weak and ended a downyear for the sector overall.” China is a major manufacturing center and is therefore a significant part of the industrial printing market. However, China’s market for 2022 was slow and had limited global growth. 2022 is an excellent example of how digital transformation drives growth and how it can be interrupted by macro events.

Q4 2022 Highlights

  • The shipments of large format digital printers fell 1.6% in the third quarter (3Q22), and 11.7% year-over-year.
  • In 4Q22, direct-to-garment (DTG), printer shipments increased by 4.7% sequentially and 8.4% annually.
  • The shipments of direct-to-shape printers saw a slight decline in Q3 2022, and 6.6% over the previous year.
  • Globally, shipments to the industrial textile sector fell almost 15% in a sequential fashion and almost 50% compared with the full-year 2021.
  • Industrial digital label & packaging printer shipments declined 15.9% compared to Q3 2022 and 8.9% year over year.

Regional Analysis

  • Shipments in the Central & Eastern European and Western European markets were bright spots with double-digit shipment growth for both regions in Q4 2022.
  • China’s Q3 2022 saw 21% less shipment than the previous quarter.
  • The region of the Middle East and Africa saw 36% more shipment growth than Q3 2022.
  • 4Q22 North American shipments (US + Canada), were down 6% in comparison to 3Q22.

Shipment Share of Worldwide Industrial Printers, Shipment Val Share, and Sequential growth by Product Category, Q4 20,22

Product Type

4Q22 Share of Shipments

Change in 4Q22/3Q22 Shipment

4Q22 Share of Shipment Value

4Q22/3Q22 Shipment Growth

Direct to Garment

2.3%

+4.7%

4.4%

+0.2%

Direct to Shape

1.4%

-3.2%

3.0%

+0.5%

Industrial Textile

0.5%

-14.9%

5.0%

-1%

Label & Packaging

0.4%

-15.9%

14.9%

-4.4%

Large Format

95.4%

-1.6%

72.8%

+0.3%

Total

100%

1.9%

100%

-0.5%

Source: IDC Worldwide Quarterly Industrial Printer Tracker (March 2022).

2022 Highlights

  • The worldwide shipment of large format digital printers fell 12.9% compared to 2021.
  • The decline in direct-to-garment (DTG), printer shipment volume was driven by slower shipments from outside North America.
  • The decline in direct-to-shape printer sales was mainly due to softness in China, Western Europe and other factors.
  • The largest decline in shipments to the industrial textile market was seen by 2021, when shipments were down 45%.
  • Industrial digital label & packaging printer shipments declined 5.4% year over year in 2022.

Regional Analysis

  • Shipments in the Central & Eastern European market were down 35% in 2022 as global vendors limited their activities in the region due to the war in the Ukraine.
  • China shipped 46% less in 2022 than 2021, according to the International Shipment Statistics Organization.
  • From 2021 to 2022, North American Shipments (US + Canada), were practically flat.
  • In 2022, the Middle East and Africa region saw a 25% increase in shipments compared to 2021.
  • In 2022, the Asia/Pacific region (excluding Japan & China) saw a 10% increase in shipping volumes.

IDC’s Worldwide Quarterly Industrial Printer Tracker provides total market size and vendor share for five major market categories: large format, label & packaging, direct to garment, industrial textile, and direct to shape. The Tracker provides information on shipment value, units, and ASP. It also shows market results by product type, media size and hardware class for nine geographical regions and 90 countries.

IDC Trackers

IDC Tracker products give accurate and timely market sizes, vendor share and forecasts for hundreds technology markets in more than 100 countries. IDC Trackers are created using proprietary tools and research processes. They are updated every quarter, monthly, and quarterly. Tracker results are provided to clients as user-friendly Excel deliverables or on-line query tool.

Click here to find out more about IDC’s entire suite of data products, and how to leverage them to help grow your business.

About IDC

International Data Corporation is the leading global provider of market information, advisory services, events, and market intelligence for the information technology, telecoms and consumer markets. IDC has more than 1,300 analysts around the world and offers local, regional and global expertise in technology, IT benchmarking, sourcing, industry opportunities, and trends in over 110 nations. IDC’s insight and analysis help IT professionals, business executives, as well as the investment community, to make fact-based decisions about technology and achieve their business goals. IDC, which was established in 1964, is a wholly owned subsidiary to International Data Group (IDG), one of the most respected tech media, data and services companies in the world. Visit www.idc.com to learn more about IDC. Follow IDC Twitter @IDC LinkedIn. Subscribe to the IDC Blog to receive industry news and insight.

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